Our story

A love affair since 1919

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It all started back in 1919 when Lars Larsen senior produced the first Lars Larsen Watch. The passion for producing watches remained but his work at sea made it difficult to establish a production. Grandson Lars Larsen has now reentered the market with Lars Larsen Watches –Made in Denmark. We believe in quality and unique design. That is why all our watches are Made in Denmark.  Design, technical drawings and production is all in-house - focusing on making every watch a lifelong love affair. No compromise. Most important for us, is to be able to proudly provide our customers the joy of wearing a Lars Larsen Watch. We want to give you affordable luxury with a unique watch. Made in Denmark